Why All Dental Practices Should Take Advantage of Cloud Technology

Despite its mystical name, “the cloud” is actually quite simple. It is a way of storing information, such as data and apps, on the internet rather than on a physical hard drive. Cloud technology is a vital addition to any dental practice, yet relatively few dentists understand how to integrate. Here are some reasons why all dental practices should take advantage of the cloud. Enhanced Data Protection If your patient records and other data are stored on your office computer’s hard drive, what happens if that drive fails? Depending on the specific issue, expensive and time consuming data recovery may ...
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Dental Service Organization Trends for 2019 and Beyond

At one time, most dentists were in private practice, or perhaps a very small group practice with a partner or two. Today, though, dental service organizations (DSOs) have become all the rage. These large corporate chains of dental practices may serve one area, one state, or even multiple states, but either way, the dentists are contracted to provide services rather than owning the practice at which they work. Here is what you should know about the future of DSOs. Growth Rate According to a recent report by global investment banking and asset management company William Blair, DSOs are undergoing extraordinarily ...
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Tips for Building a Mobile Friendly Dental Website

You are probably already aware of the importance of building a well-designed, user friendly dental website. What you might not realize, though, is in today’s world it is simply not enough. Thanks to the meteoric rise of tablets and smartphones, it is equally important to ensure that your website is mobile friendly. Here are some tips for building a mobile friendly dental website. Choose Responsive Design Responsive design allows users to seamlessly move from device to device, easily viewing and interacting with your website from smartphones, laptops, tablets, and desktops. A major advantage for you is that you do not ...
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Dental Lease Inflation: How You Can Protect Yourself

Unfortunately, price rises are a fact of life. No matter how carefully you try to cap your dental practice’s expenses, they will go up year over year. Still, there are steps you can take to protect yourself from costs soaring out of control. For many dental practices, the building lease is among the biggest expenses. It is also one of the expenses that is most vulnerable to dramatic price hikes. Here’s how to protect yourself against dental lease inflation. Know the Terms Dental leases, like other commercial leases, can be structured in a few different ways. Some leases require you ...
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Should you embrace corporate dentistry?

I’ve been a general dentist for over 35 years. Long enough to see the business evolve and change into something that would have been unrecognizable when I started. In my mind it began with the expansion of third party dental insurance in the early 80s and the promise of more access for patients, more money for procedures. In the beginning dental insurance wasn’t a huge expense for insurance companies to offer. Today between private and government programs somewhere between 60 and 80 percent of people are now covered under some sort of third party insurance program. By those numbers alone, ...
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4 Steps to Better Patient Communication Through Technology

Technology is evolving at lightning speed, and your dental practice must change with the times. You’re probably already using new dental technologies, such as 3-D scanning or laser surgery, but are you leveraging new technology to improve your communication with patients? Here are 4 simple steps you can take beyond setting up a website and social media pages. Online Appointment Scheduling In general, people are moving from calling or visiting companies to conducting business online. Obviously, there is no such thing as online dentistry. But why force patients to move offline altogether to handle the business aspects of their visit? ...
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Easy Ways for Dental Professionals to Give Back to the Community

As a dentist, you are a caring and compassionate professional. You care for your patients, your team members, and your colleagues. You probably worry about people from time to time, such as a pediatric patient going through tough times at home or a staff member whose spouse is in ill health. You probably also care a great deal about your community, but you might not know how best to show it. Here are 5 easy ways to give back to your community. Donate to Charity There are numerous dental charities, each with a slightly different focus. Oral Health America focuses ...
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Interviewing Potential Dental Staff: What You MUST Know About the Legalities

A personal interview is an essential part of the hiring process, but conducting interviews is not as easy as it seems. It is vital to ask open-ended questions, such as, “tell me about your favorite part of your previous job,” rather than closed-ended questions, such as, “did you enjoy your previous work?” It is also important to set candidates at ease and encourage them to open up. Yet it is all too easy to stray into illegal territory in a job interview, even when you think you are simply being friendly. Here is what you need to know. Protected Classes ...
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8 SEO Tips All Dentists Must Follow

SEO, or search engine optimization, is absolutely vital to ensuring your website’s visibility. No matter how well-designed your site may be, it does you no good as a marketing tool if no one can find it. SEO boosts your search rankings, ensuring that people who are looking for a dentist in your area can find you. Here are some quick and easy SEO tips that all dentists should follow. Keep It Fresh One of the easiest ways to boost your SEO is to regularly update your content. Start a blog and add new posts at least once a month. Also ...
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How to Hire Dental Employees You Want to Keep

Starting a dental practice can feel daunting, as you try to work your way through a mountain of paperwork and order just the right equipment and furnishings. In an effort to save time and trouble, some dentists rush through the process of hiring office personnel. Yet your people are absolutely vital to the success of your practice, and hiring sub-par employees could be an expensive mistake. Here are some tips for hiring dental employees you will want to keep for the long haul. Take Your Time Whether you are starting a new practice or your most experienced hygienist just moved ...
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