New dentists don’t often think of themselves as business people. But that’s exactly what they are. Whether you are starting your own practice, buying into a practice or joining an established team as an employee, your decisions are all primarily business decisions.
And the choices you make at the beginning of your career are some of the most important you’ll ever have to make.
When you leave dental school you are ready for patient care. But what about career care? What business prep have you received? I can tell you that when I left school it was very little and that hasn’t changed much.
I was out on the street with a DDS and not much else.
Thirty-four years later, I have 14 dental offices, 23 dental associates and over 150 employees.
I learned a few things over those years. Today I coach young dentists, so they don’t have to figure out the toughest part of the job – the business part.
I still practice dentistry day after day. Oral surgery, implant surgery, TMJ, orthodontics, endodontics, periodontics, fixed and removable prosthesis: I do it all. I can do this because I learned how to implement processes and procedures that make the business part work efficiently.
I talk to new dentists all the time and I get the same questions over and over again.
“Do I open my own practice?”
“Should I take over a practice from another dentist or join a corporate practice?”
“What should I consider before signing a contract?”
“How can I research a practice and learn more about it’s potential for growth?”
These are all great questions and I wish a simple FAQ would do the trick. But every dentist’s situation is different. While some are more entrepreneurial, others might prefer to clock in and clock out in time to hit the golf course a couple of times a week.
Defining your goals and then mapping out a career plan to reach them is something I enjoy doing.
If you’re interested in this specialized career guidance, take a look at my dental coaching program and I will help you match your plan to your goals.
And he knows that once you “get it right,” it’s not a great leap to replicate that success over and over again.
Today, in addition to his work as an actual dentist, Dr. Coughlin coaches, consults and speaks to dentists across the country on how to build the practice of their dreams – based on proven processes and procedures.
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